CONNECTICUT STATE MEDICAL SOCIETY
PICTORIAL MEMBERSHIP DIRECTORY
For 2007-2008
The only official, automatically distributed referral Directory issued by the Medical Society!
About the Publication:
- Features a high quality portrait of each physician (approx. 7,000 members) with specialty and contact information
- User-friendly listings by county and specialty facilitate inter-societal networking
- Design includes perfect binding, custom soft cover, glossy pages for 4-color ads
- Referred to daily by doctors, nurses, staff, administrators, and others involved in the healthcare industry
- Advertisers receive display ad, listings in categorical and alphabetical indices, and a complimentary directory
- The Medical Society Directory is produced every 2 years for the state-wide professional community
Camera Ready Copy Regulations:
- All ads must be digitized and e-mailed as a pdf file
- Specific colors and color locations must be indicated with PMS numbers.
- Dimensions must be exact, including mandatory border for half & quarter pages.
- All photographs must be a minimum of 300dpi
Advertising Rates:
PREFERRED POSITIONS For Maximum Visibility
| 4 Color | 2 Color | B&W | |
| Back Cover | $5,133.00 | ||
| Either Inside Cover | $4,250.00 | $3,960.00 | $3,600.00 |
Opposite: |
|||
| Either Inside Cover | $4,250.00 | $3,960.00 | $3,600.00 |
| Title Page | $4,250.00 | $3,960.00 | $3,600.00 |
| Table of Contents | $4,250.00 | $3,960.00 | $3,600.00 |
Other Preferred |
$3,700.00 |
$3,410.00 |
$3,050.00 |
| Centerfold Insert | $3,050.00 |
Additional Visibility Options
Guaranteed Positions: add $200 (minimum half page)
One color in addition to black: add $250
RUN OF BOOK
| 4 Color | 2 Color | B&W | |
| Full Page (7” x 9 3/8”) |
$2,500.00 | $2,210.00 | $1,850.00 |
Half Page |
$2,050.00 | $1,760.00 | $1,400.00 |
| Quarter Page (7” x 2¼ ”) or (3½” x 4 5/8”) |
$1,650.00 | $1,360.00 | $1,000.00 |
Book Size Specifications
| Image Area | 7” wide x 9 3/8” deep |
| Trim Size | 8½” wide x 11” deep |
| Bleed Size | 9” wide x 11 ½” deep |
Please Note:
A minimum of 50% deposit requested with submission of insertion order. A 15% advertising agency commission precludes any other discounts.
Note: These rates cover a two year shelf life
Please address all correspondence regarding advertising, and make checks payable to:
Universal Directory, a Division of Elson-Alexandre
6571 Altura Boulevard Buena Park, CA 90620
Tel: 800-916-2258, 800-653-5766 or 714-523-8800, Fax: 714-523-7650 or
714-523-8801
E-mail: adcopy@elson-alexandre.com
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